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Brand experience · Launch

Merci Solei

Merci Solei · Launch brunch

A first gathering, full of little details.

Merci Solei · Welcome to the launch brunch
Merci Solei · Welcome to the launch brunch

A launch brunch for Merci Solei, bringing the brand into a shared table through printed menus, collection illustrations and a warm welcome.

Ana’s contribution

  • Co-founder, alongside Isabella Mittermayer
  • Brand materials & launch storytelling
Merci Solei · Menu and collection illustrations
Merci Solei · Menu and collection illustrations
Merci Solei · The brunch table
Merci Solei · The brunch table
Merci Solei · Capturing the launch details
Merci Solei · Capturing the launch details
Merci Solei · Printed details, drinks and a shared table
Merci Solei · Printed details, drinks and a shared table
Merci Solei · Launch brunch signage and menu
Merci Solei · Launch brunch signage and menu
Merci Solei · A moment at the launch brunch

The approach

The wordmark, green typography and collection illustrations connect the table to the wider brand.

Why it matters

Small, consistent details make a gathering feel personal and recognizable.

Merci Solei · Co-founders Ana Julia Blanco and Isabella Mittermayer. Launch materials, photographs and video supplied by Ana.

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